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Better Path AI ("Better Path AI," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our AI-powered simulation platform, or interact with us in any capacity.
By accessing or using our services, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of our services.
1. Information We Collect
Information You Provide Directly
We collect information that you voluntarily provide when you:
- Complete a contact form or request a demo
- Create an account or register for our platform
- Participate in AI simulation sessions
- Subscribe to our blog or newsletter
- Apply for a career opportunity
- Register for or attend events
- Communicate with us via email, phone, or other channels
This information may include your name, email address, phone number, job title, company name, industry, and any other details you choose to provide.
Information Generated Through Platform Use
When you use the Better Path AI simulation platform, we collect data related to your training sessions, including:
- Simulation responses, decisions, and interaction patterns
- Performance scores and feedback results
- Session duration, frequency, and completion status
- Scenario selections and progression data
- Skill development metrics over time
This data is used to deliver personalized feedback, generate reports, and improve the effectiveness of our simulations.
Information Collected Automatically
When you visit our website or use our platform, certain information is collected automatically, including:
- IP address and approximate geographic location
- Browser type, version, and language preferences
- Device type, operating system, and screen resolution
- Pages visited, time spent on pages, and navigation paths
- Referring URLs and search terms
- Cookies and similar tracking technologies (see Section 5)
2. How We Use Your Information
We use the information we collect for the following purposes:
- Service Delivery: To provide, operate, and maintain the Better Path AI platform, including delivering simulation scenarios, generating feedback, and producing performance reports.
- Personalization: To tailor simulation experiences, recommendations, and content to your role, industry, and skill development needs.
- Communication: To respond to inquiries, send demo confirmations, provide customer support, and share product updates or relevant content.
- Analytics and Improvement: To analyze usage patterns, measure the effectiveness of our simulations, and improve our platform, content, and services.
- Reporting: To provide aggregated and individual performance reports to authorized organizational administrators who have engaged our services on behalf of their teams.
- Legal and Compliance: To comply with applicable laws, enforce our Terms of Service, and protect the rights, safety, and property of Better Path AI and our users.
- Marketing: To send promotional materials, event invitations, and blog content where you have opted in or where permitted by applicable law.
3. How We Share Your Information
We do not sell your personal information. We may share your information in the following circumstances:
- With Your Organization: If you access Better Path AI through an enterprise or organizational account, aggregated performance data and reports may be shared with authorized administrators within your organization, as outlined in the applicable service agreement.
- Service Providers: We engage trusted third-party vendors who assist us in operating our platform, processing payments, hosting data, delivering emails, and performing analytics. These providers are contractually obligated to protect your information and may only use it for the purposes we specify.
- Legal Requirements: We may disclose your information if required to do so by law, regulation, legal process, or governmental request, or if we believe disclosure is necessary to protect the rights, property, or safety of Better Path AI, our users, or others.
- Business Transfers: In the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control.
- With Your Consent: We may share your information for other purposes with your explicit consent.
4. AI Simulation Data
Better Path AI's core functionality involves AI-powered conversational simulations. We want to be transparent about how simulation data is handled:
- Simulation Interactions Are Not Real: All scenarios are simulated training environments. No real patients, clients, employees, or members of the public are involved in simulation sessions.
- Data Use for Improvement: Anonymized and aggregated simulation data may be used to improve scenario design, AI responsiveness, and the overall quality of the platform. Individual session data is not used to train our AI models without explicit consent.
- No Clinical or Professional Advice: Better Path AI is a training and skill-development tool. Simulation feedback does not constitute medical, legal, financial, or professional advice.
- Data Retention: Simulation session data is retained for the duration of your active account or organizational subscription, unless a different retention period is specified in your service agreement. You or your organization's administrator may request deletion of simulation data at any time.
5. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your experience, analyze usage, and support our marketing efforts.
- Essential Cookies: Required for the basic functionality of our website and platform, such as authentication and security.
- Analytics Cookies: Help us understand how visitors interact with our website and platform so we can improve performance and content.
- Marketing Cookies: Used to deliver relevant advertisements and measure the effectiveness of our marketing campaigns.
You can manage your cookie preferences through your browser settings or through our cookie consent tool when available. Disabling certain cookies may affect the functionality of our website or platform.
6. Data Security
We implement industry-standard technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption of data in transit and at rest, access controls, regular security assessments, and employee training on data protection practices.
However, no method of transmission over the internet or electronic storage is completely secure. While we strive to use commercially reasonable means to protect your information, we cannot guarantee absolute security.
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. When determining retention periods, we consider the nature of the information, the purposes for which it was collected, and applicable legal and regulatory requirements.
When your information is no longer needed, we will securely delete or anonymize it.
8. Your Rights and Choices
Depending on your location and applicable law, you may have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you.
- Correction: Request correction of inaccurate or incomplete information.
- Deletion: Request deletion of your personal information, subject to certain exceptions.
- Portability: Request a copy of your data in a structured, commonly used, machine-readable format.
- Opt-Out: Opt out of receiving marketing communications at any time by using the unsubscribe link in our emails or contacting us directly.
- Restriction: Request that we restrict the processing of your information in certain circumstances.
- Objection: Object to our processing of your information where we rely on legitimate interests as the legal basis.
To exercise any of these rights, please contact us using the information provided in Section 12. We will respond to your request within the timeframe required by applicable law.
9. Third-Party Links
Our website and platform may contain links to third-party websites, services, or resources that are not operated by us. We are not responsible for the privacy practices or content of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.
10. Children's Privacy
Better Path AI is not intended for use by individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected information from a child under 16, we will take steps to delete that information promptly. If you believe a child has provided us with personal information, please contact us.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will notify you by posting the updated policy on our website with a revised "Last Updated" date. We encourage you to review this Privacy Policy periodically.
12. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Better Path AI Email: contactus@daughertyenterprises.com Phone: +1 (636) 358-9182
You may also reach us through the Contact page on our website.